The global nature of today’s market is crucial in the context of management and marketing. This program will provide you with a sound foundation of business knowledge in areas such as digital marketing, strategic management, international management, finance, organizational behavior, and human resource management.

Alongside this, reflective and critical thinking skills and problem-solving and decision-making strategies will also be developed to assist students in being able to participate in dynamic market environments and develop sustainable economic solutions. This program also includes a strong practical component, including extensive case study analysis and an internship placement, to allow students to practice applying their knowledge in the real world.

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Erdinc , 09.05.2019 - Business Administration | International Management & Marketing


6 Semester tooltip
21.600 €
Bachelor of Arts
  • Accounting
  • Research Methods
  • Comparative Cultural Studies
  • Law
  • Economics
  • Market-oriented Management
  • Business and Technology
  • Ethics in Business
  • International Management
  • Business Analysis
  • Business Simulation
  • University entrance qualification
  • Proof of English level: TOEFL PBT: 537, TOEFL IBT: 74, IELTS (Academic): 6, Cambridge FCE: B, PTE Academic: 50, IB Diploma: English A or B at HL or SL, BI 'English Language Proficiency Exam': PASS
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Due to its cosmopolitan character, affordability, vibrant cultural scene, and reputation as a hub for creatives and start-ups, Berlin is one of the most popular cities in Europe to work, study, and live – especially if you are interested in being involved in an open and international community.

Our modern and spacious campus is located in the heart of the university district in West Berlin. Easily reachable by public transport, it is also surrounded by canals and green spaces and is only a short walk from Berlin’s largest park, the Tiergarten.

Quelle: Berlin International 2019

As well as fulfilling their academic needs, our staff is also interested in preparing students for the interconnected world in which we live by promoting crosscultural understanding through international academic co-operation and joint projects.

Alongside developing a strong theoretical understanding of their field, we believe it is crucial for students to understand how this can be applied and utilized in the professional world. For this reason, we have a number of professional partnerships with businesses and organizations that work with us to help students gain real-world experience.

Quelle: Berlin International 2019

Berlin International is committed to providing students with opportunities to study abroad in order to facilitate knowledge exchange and prepare students for careers in a globalized work environment. Our network of campuses in Europe, North America and Asia gives students the opportunity to spend part of their studies in cities such as Washington D.C. and Istanbul, as well as many others.

In addition, we are proud to be a holder of the Erasmus Charter for Higher Education, and as of June 2018, we hold Erasmus agreements with 24 universities in Europe, a network which we are determined to continuously expand.

Quelle: Berlin International 2019

Knowing how to work in intercultural and interdisciplinary teams is now of central importance for anyone wishing to work in the field of management. Accordingly, the program seeks to prepare students for careers in an increasingly globalized market. Utilizing both foundational and emerging theoretical under- standings of this context, as well as career-oriented professional training and intercultural awareness, our program provides students with the skills to adapt to the challenges of this continuously-changing environment in order to equip them to thrive in today’s interconnected business world.

Following the completion of their studies, graduates will have various future perspectives such as in: multinational corporations, local niche markets, non-governmental organizations, public sector institutions. Based on their gained experience they could also establish a start- up company i.e. for creation and marketing of new ideas as well as work in further study and research.

Quelle: Berlin International 2019

Applying for one of the study programs at Berlin International is simple and proceeds quickly. The application process is the same for German and international students. Anyone who has earned a German university entrance qualification or an international equivalent can apply for admission at Berlin International.

Our website provides full information on the application process as well as the degrees and qualifications required to study with us, divided into sections for German and international students. Students who do not meet the English requirements are offered to enrol in our one-year English preparatory program either in Berlin or at one of our BAU Global campuses.

Quelle: Berlin International 2019


Stefanie Pradel
Zentrale Studienberatung
Berlin International
+49 (0) 30 810 5808 - 3

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Allgemeines zum Studiengang

Das generalistisch angelegte Studium der Betriebswirtschaftslehre (BWL) bereitet Dich auf vielfältige Aufgabenbereiche in der Wirtschaft vor. Das bei deutschen Studenten überaus beliebte Studienfach vermittelt zum Beispiel Marketing- und Managementkenntnisse, Fachwissen im Rechnungswesen und in der Volkswirtschaftslehre. Arbeit finden Absolventen eines BWL Studiums in zahlreichen Wirtschaftsbranchen.

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Business Administration | International Management & Marketing


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Der Unterricht findet in englisch statt, was es noch spannender macht.
Viele globale Möglichkeiten, die berlin. International hat in 16 verschiedenen länder campüses, was dir dein Auslandssemester einfacher macht.

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