Business Communication (M.Sc.)

1st semester

• Intercultural Business Communication
• Business Communication in the Media Society
• Business Communication and Language
• Language for Specific Purposes
• Introduction to Content Production
• Language-specific, applied content production
• Qualitative and Quantitative Research Methods & Data Analysis

2nd semester

Intercultural Communication and Area Studies

• Strategic Communication Management
• Language and Communication in Specific Business Settings
• 1 Applied Research Project from one of these three areas:
  • Intercultural Communication and Area Studies
  • Strategic Communication Management
  • Language in Business Contexts
• Media and Communication
• Writing for Academic and Business Purposes

3rd semester

The third semester consists mostly of elective courses. It thus offers a maximum degree of flexibility, which may prove particularly useful for students going on an exchange semester:

• 4 Electives from a wide range of courses within Fields of Business, Communication, and Culture. The following list is intended to serve as an indication of courses that may be offered:
  • Management and Leadership
  • Digital and Social Media Marketing
  • Investor Relations
  • CSR and Sustainability
  • Crisis Communication Simulation
  • Corporate Newsroom Simulation
• Master‘s Seminar

4th semester

• Master's Thesis
• 1 Applied Research Project from one of these three areas:
  • Intercultural Communication and Area Studies
  • Strategic Communication Management
  • Language in Business Contexts